Scientific Fairy Tales is a popular science project that offers the reader informative and entertaining content. These are short scientific articles written in simple language on complex topics. I am a co-author of the project and am fully responsible for its visual component. I made the design of the website and printed materials. I drew illustrations for each article, for website design, for posters and for instagram. I also create layouts for posts and stories on Instagram for this project. For the identity of the entire project, I chose a laconic and "naive" style. This emphasizes the ease of perception of the project, does not distract from reading the articles, but at the same time draws attention to the project and makes it fun. Illustrations along with bright slogans make the project funny and interesting. Also, each article has its own primary color to distinguish them from each other. Part of the project is not only in the virtual space. For example, posters and other art objects can be found in urban environments (on streets, cafes, bars and other public spaces). They all contain a QR code that directs the reader to the site.